Consumer Marketing Manager, Norton Healthcare
Ifunanya (Ify) Whitfill is an experienced digital marketing expert with over 12 years working at fast paced start-ups and non-profit organizations. As a Manager of Consumer Marketing at Norton Healthcare, the number one healthcare system in Kentucky, she manages a team responsible for developing, implementing, and evaluating strategic marketing plans while working with senior management to ensure marketing plans align with overall strategy. Ms. Whitfill is involved in community activism through several initiatives including as a committee member of Girl Scouts of Kentuckiana, a member of the Kentucky Attorney General’s Survivors Council and a mentor for SCORE-an organization that assists entrepreneurs. Ify was part of a local entrepreneurship panel organized by the Louisville Urban League Young Professionals, she has spoken at events, and trained national and local organizations; including a three-week business marketing course. In 2017, Ify started a digital marketing agency, Red•i Marketing, LLC. The following year she started a non-profit, Speak Out Movement, for women’s rights with a focus on Domestic Abuse. Originally from London, England and of Nigerian heritage, Ify moved to the US to pursue her education. As a collegiate athlete she earned her M.B.A. while running track at the University of Louisville. Today, Ify is a mother of three, who spends her time reading, thrifting, networking, and finding ways to use her skills to be involved in her community.