Antonice Strickland
Senior Account Executive, Truscott Rossman

Antonice Strickland is an award-winning public relations and strategic communications professional with an immense passion for service, education, and diversity advocacy in corporate spaces. With a myriad background in communications, events, and executive leadership, she is skilled in implementing strategies that increase brand awareness across media platforms to respective target audiences. Antonice brings an array of skills to any project and task that comes her way. She has landed coverage in print and broadcast outlets, including the FOX, ABC, MSNBC, WebMD, Huff Post, and more.

Currently, Antonice is a senior account executive for Truscott Rossman, a Michigan-based public relations and strategic communications firm. There she advises local and national clients on effectively communicating their brand through strategic communications, media relations, and digital media. She also leads community outreach and manages the internship program for the Detroit office. Antonice is a strong believer in building organic and authentic relationships with community members and media partners in the city she works in. This is evident as she also led newsroom tours to introduce Truscott Rossman staff and clients to metro-Detroit area media outlets and journalists to kick-start an organic and trustworthy relationships.

Prior to joining Truscott Rossman, Antonice served as the communications manager at the Black Women's Health Imperative (BWHI) as the lead internal point of contact for all BWHI communications and social media coordination, and media relations. Along with co-developing the organization's first comprehensive strategic communications plan, she also led the innovative Reproductive Justice campaign #DontTouchMyCare, which included campaign messages, swag, branded graphics and custom Twitter Chat with internet media company Blavity, which generated over 13M impressions and had 300 users at its height, becoming the most successful digital campaign for BWHI.

Prior to her work with BWHI, she worked with Blue Room Productions, leading them to their first "Best of D.C." award from the Washington City Paper and also worked as a Public Affairs Specialist for the U.S. Consumer Product Safety Commission (U.S. CPSC). During her two years with U.S. CPSC, she assisted in minority/community outreach initiatives, worked on social media implementation and strategic communication strategies for fireworks safety and the Safe Sleep campaign.

Along with her professional experiences, she also was nominated and served as the President of the National Black Public Relations Society, Washington, D.C. chapter, for three consecutive years (2015-2018), and the Board of Directors for the Public Relations Society of America, National Capital Chapter for two consecutive years (2015-2017). She is a proud member of Alpha Kappa Alpha Sorority, Incorporated and an Associate Member of The Recording Academy.

Antonice is a Washington Women in PR "Emerging Leader Award" winner and is an active volunteer in the community serving as a past mentor and tutor for Upward Bound, volunteer teacher for Junior Achievement USA, guest speaker and student mentor at American University, Bowie State University, Eastern Michigan University, Howard University, Michigan State University, and Wayne State University's Public Relations programs. She also volunteered with Meals on Wheels and Sickle Cell Disease Association of America.

Hailing from the state of Michigan, Antonice earned her Bachelor of Arts in Journalism from Michigan State University and relocated to Washington D.C. to complete her Master of Public Relations and Corporate Communications from Georgetown University. In her spare time Antonice enjoys spending time with her family and friends, relaxing by the water and attending music and sporting events.